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Granting Access to Google Ads

If we’re helping you manage paid ads, we’ll need access to your Google Ads account. Follow these steps to invite us (or anyone) with the right level of permission.


1. Go to Google Ads & Sign In

Visit https://business.google.com/us/google-ads and click Sign In in the top right corner.

Google Ads homepage with 'Sign In' button highlighted


2. Sign In With Your Google Email

Use the email address that your Google Ads account is tied to.


3. Find the Admin Section

Once you’re in your dashboard, look to the left-hand sidebar and click on Admin near the bottom.

Google Ads dashboard with 'Admin' button highlighted


4. Go to Access & Security

Hover over Admin, and the side menu will open. Click Access and security.

Admin submenu with 'Access and security' highlighted


5. Add a New User

Click the blue + icon to add a new user.

Access and security screen showing the '+' button for adding a user


6. Enter the Email and Choose Permission

Type the email address of the person you want to add. Then choose the appropriate access level — we’ll tell you exactly what we need. Most times, it will be Admin or Standard.
Click Send invitation.

Form showing email input and permission levels


Note

If you’re not sure which email to use or what access level to pick, just ask. We’ll walk you through it.

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